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TiVo® Premiere Messaging


Smart DVR | Brilliant TV

Shorter Key Messaging:

Step up to truly Brilliant TV.

Delivered by the world's smartest DVR.

The TiVo® Premiere DVR from XXX.

Imagine getting all your favorite TV shows, movies, web videos and songs on your TV-whenever you want them. Now that would be Brilliant TV. It's all made possible with the world's first Smart DVR, the TiVo Premiere DVR, now available from XXX. Premiere brings all your great XXX programming and on-demand options together with the best entertainment from the web-all in one place, with one remote and one easy-to-use interface.

• Record up to 45 hours of HD programming

• Movies from Amazon Instant Video

• Get combined Search results from TV and the web

• Personalized Internet radio from Pandora

• YouTube videos on your HDTV


Longer Messaging:

The fusion of cable and web entertainment 

on the world's first Smart DVR.

The TiVo Premiere DVR brings all your XXX programming and the best entertainment from the web together in one place, on one easy-to-use remote, with one simple search across everything. Now finding something great to watch is as fun as actually watching it. Step up to the world's first Smart DVR, the TiVo Premiere from XXX.

• Record up to 45 hours of HD programming

• Schedule remotely from your iPad,® smartphone or laptop

• FREE TiVo App for iPad/iPhone

Step up to truly Brilliant TV

with TiVo Premiere from XXX.

Brilliant TV is the fusion of TV and web entertainment. It's all your TV shows, on-demand movies, web videos and music, whenever you want them. It's hot on-demand movies from Amazon Instant Video, millions of videos from YouTube™ and personalized radio from Pandora. It's being delighted by intelligent suggestions for new shows and discovering great things to watch with Collections, a unique browsing feature that sorts shows and movies by genre or category. It's not just Smart, it's Brilliant.

• Get combined Search results from TV and the web

· Movies from Amazon Instant Video

• Personalized Internet radio from Pandora

• YouTube videos on your HDTV


Brand Guidance:

> TiVo Premiere requires no ™ or ®.
> TiVo Premiere should have NO accent mark on the second "e."
> Be sure product name is spelled correctly "Premiere" and NOT "Premier"

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